Engage & communicate with a large customer base on social media.
Our social media marketing team will audit your business, objectives, and the social landscape to determine the most optimal social media channels for your company to get active on. From there we will develop a specific social strategy that increases your following, brand awareness, and website traffic.
Within weeks of working with our social media managers you can expect to be found by customers on the strategic social channels which we determined were optimal during our audit. You can also expect to see a steady increase in your following over time on these channels, as well as direct referral traffic funneling to your website.
The best social channels, engaging posts, and increased customer interactions.
Social Media drives nearly as much traffic as Search and is an essential part of your SEO and Inbound Marketing efforts. When your customers aren’t searching Google, they’re browsing Facebook.
What We Do During Our Social Media Marketing Campaigns.
First we learn as much as we can about your company and brand. Then we research the current social media landscape to determine the best channels for you. These consist of the channels with the right customer demographic active for your business. Analyzing your competition will help to determine strategies that are, or are not, effectively working which will save us time and increase our effectiveness in driving traffic and increasing brand awareness.
With a plan of social channels in place, we create any necessary profiles and begin to optimize your social profiles. We optimize the language we use on the profiles to increase their visibility within their own platforms and on search engines. We optimize the content on the profiles for each specific platform to enhance the user experience on each social channel.
Now that we have targeted and optimized your social profiles, it is time to get active. From here we begin engaging with your customers. We will begin connecting with people by following industry brands and local brands alike to increase your connections and visibility to customers. In addition to following we will be connecting, talking with these new followers along the way to build trust and relationships while sharing your brand message.
We are always trying to improve. So we use the best social analytics in the industry to track and report on social data from your campaign. We will be looking for areas of opportunity to grow your followers and drive more traffic to your site. We analyze each post we make on each channel to see which types of content and messages are delivering the best results.
When You Choose Volume For Your Social Media Marketing, You Can Expect Us To:
- Audit your social presence and collaborate with your team to understand your brand and marketing goals
- Analyze your competitors social presence and to develop a social strategy for your brand
- Implement and manage your brand’s social strategy
- Create and share content and communicate with followers
- Manage all of your social media functions or to train your in-house team on how to do it
- Monitor and report on analytical data from your social media campaign providing insights for improvement
- Increase social followers, online brand awareness, and targeted web traffic
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The Social Media Marketing Numbers Speak For Themselves.
So, what kind of results should you expect from social media marketing? Well, it is reported that 70% of business-to-consumer marketers have utilized Facebook to acquire a customer and that 50% of technology companies on Twitter have successfully converted a follower to a customer. We could go on, but you should get the point, your customers are highly active on social media and can be converted to customers with our help.
Social Media Management. Any Industry. Any Social Platform.
We have helped some interesting brands with social media management in many different industries. From law firms, land developers and plumbing service providers, to internet based technology companies and women’s fashion retailers – we have managed many different types of social media campaigns. Our team is creative and regardless of how “boring” you think your niche is, we can come up with an effective social media strategy.